The market research industry is shifting quickly, and the people running it day-to-day see it clearly before anyone else — yet no one has the full picture yet. The Overton House is where they piece it together.
The most useful
conversations happen
off the record.
We are building a space for the conversations that can't happen anywhere else in the industry right now.
We are building a space for the conversations that can't happen anywhere else in the industry right now.
The Overton House brings together senior market research operations leaders under Chatham House rules. There is no agenda and there are no sponsors. The only thing we select for is whether you are paying close attention and thinking carefully about what comes next.
Small tables in the cities where members live. Eight to twelve around the table, hosted by a member who chooses the room and the night.
Practical sessions designed to move senior ops leaders from awareness to capability with AI agents and automation tools. Each session runs on a real use case, not a demo.
Single sessions with experts and veterans from outside the industry. The room works best when someone in it has never heard of market research operations.
Founding members are being assembled through personal outreach.
Your name is in.
If there's a seat for you, you'll hear from us.
We are just getting the conversation going. The first table seats a small group of senior ops leaders, and the house grows from there. New members will keep joining, and the discussions get richer with each one.
Half-formed signals and unfinished opinions. Shared in good company.
You're on the guest list.
We'll be in touch with details closer to the night.
We are just getting the conversation going. The first table seats a small group of senior ops leaders, and the house grows from there. New members will keep joining, and the discussions get richer with each one.
Half-formed signals and unfinished opinions. Shared in good company.
Got it.
If there's a seat for you, you'll hear from us soon.
The Overton House