The market research industry is shifting quickly, and the people running it day-to-day see it clearly before anyone else — yet no one has the full picture yet. The Overton House is where they piece it together.
There's no membership fee. The first 50 accepted members receive a founding member welcome gift.
The most useful
conversations happen
off the record.
We are building a space for the conversations that can't happen anywhere else in the industry right now.
We are building a space for the conversations that can't happen anywhere else in the industry right now.
The Overton House brings together senior market research operations leaders under Chatham House rules. There is no agenda and there are no sponsors. The only thing we select for is whether you are paying close attention and thinking carefully about what comes next.
Small tables in the cities where members live. Eight to twelve around the table, hosted by a member who chooses the room and the night.
Practical sessions designed to move senior ops leaders from awareness to capability with AI agents and automation tools. Each session runs on a real use case, not a demo.
Single sessions with experts and veterans from outside the industry. The room works best when someone in it has never heard of market research operations.
We are assembling a founding group of senior market research operations leaders who are paying close attention to where the industry is heading.
There's no membership fee.
Your name is in.
The Overton House team will review your application and follow up by email.
We are just getting the conversation going. The first table seats a small group of senior ops leaders, and the house grows from there. New members will keep joining, and the discussions get richer with each one.
Half-formed signals and unfinished opinions. Shared in good company.
You're on the guest list.
We'll be in touch with details closer to the night.
We are just getting the conversation going. The first table seats a small group of senior ops leaders, and the house grows from there. New members will keep joining, and the discussions get richer with each one.
Half-formed signals and unfinished opinions. Shared in good company.
Got it.
If there's a seat for you, you'll hear from us soon.
The Overton House